Diageo
2024
Diageo owns recognisable brands like Guinness, Smirnoff and Johnnie Walker, each with a specific image and online presence. This video made for an internal review sought to collate various advertising campaigns over the previous 2 years to highlight innovative approaches, viral successes and bold strategies. The video had to be engaging, full of life and able to capture the different types of advertising, from viral videos to long-form content.
Econic Energy
2023
Econic is a UK-based company offering the installation of heat pumps: a sustainable and efficient way to heat homes. Working closely with the team to gain a deep understanding of the technology and target audience, I created Econic’s brand identity, including web, logo, illustrations and print.
Unit London Gallery
2021
Unit London is a gallery with a track record of showcasing digital artists that test the boundaries of contemporary art. The gallery needed a template for exhibitions and online art drops that would capture the digital character of exhibited artworks, and could function in both print and digital formats.
White Table Architects
2024
White Table Architects is a practice focusing on sustainable urban design, architecture and landscape. This catalogue condenses 20 years of projects, research and publications in a clean and accessible way, with the bright green breaking up the pages of information while injecting some energy.
Institut
2022
Institut on Air is a podcast set up by digital art platform Institut, offering interviews with prominent contemporary artists. Institut didn’t have a specific aesthetic brief but wanted a monochrome, text-based design that could be adapted for new episodes. I opted to use fonts in their branding guidelines but distort them to create an asset that’s visually associated with Institut yet distinct.